How Minted levels the playing field

Level the playing field

It’s so ingrained into the fiber of our being, that “level the playing field” is one of Minted’s 5 company values. Minted has long stood for inclusivity and meritocracy.

The premise of our company: great artistic
talent can come from anywhere.

Our design challenges are open to anyone to enter. Customers vote to tell us what to sell. We keep the identity of the artist anonymous during voting so voters focus solely on the quality of the art and design.

We strongly believe that the best art and design - as determined by consumers - should rise to the top. Where the artist lives, whether they attended a design school, what they look like, and whether they have industry connections shouldn’t matter.

Our values guide not only how we work
with artists, but also how we treat employees
and how we show up in the world.

We are woman-founded and minority-founded. Women make up 50% of our executive team
and 65% of our company. We’re a leader in gender equity in Silicon Valley.

Mariam Naficy, Founder and Executive Chairman

Melissa Kim, Co-Founder and CEO

Minted has signed the California Equal Pay Pledge, ensuring pay equity for every role, regardless of gender. We've taken that a step further by pledging pay equity regardless of any dimension that we track: gender, age, race, and ethnicity.

The products on our site showcase
real Minted customers, of many stripes.

Rustic Elegance Foil-Pressed Bridal Shower Invitations

Botanical Arches Foil-Pressed Bridal Shower Invitations

We build an equitable hiring process
by using inclusive language in job descriptions,
standardizing interview templates for fair assessments,
and aligning evaluation metrics to reduce bias.

Our employee resource groups
build community internally.

Modern Star Of David Obituary Print by Ana de Sousa

#HOLA

Hispanic & Latinx employees

Hansen Non-photo Obituary Print by Stephanie Hawkes

#NEWLYMINTED

Early-career employees

#BEAM

Black & African employees

#HAAPI

Asian American & Pacific Islander employees

#Pride

LGBTQ+ employees

#LEAPER

Employees with disabilities

#HAM-VETS

Military veteran employees

#The Village

Employees who are parents or caregivers

The Minted Design Challenge

We uncover design genius through ongoing design competitions. At Minted, all that matters is good design. Designers submit, and the Minted community votes to tell us what to sell.

Visit Design Challenge Rate Designs, Tell Us What To Sell